Texas Brewery Starts National ‘Black Is Beautiful’ Beer Campaign

I am sitting here drinking a beer as I write this.

It is a coincidence that it happens to be a beer from a Texas brewery that has signed on to release the Black Is Beautiful Beer this weekend. I stopped by the brewery the other day to pick up a beer sampling kit that coincided with Zoom social event this afternoon. We had two local brewers give us a virtual beer tasting party on Zoom. We learned about the distinctive qualities of hops regarding its visual color, clarity of haze, aromas and tastes, as well as the "mouthfeel" (the thickness of the beer when you drink it and its carbonation, sensation, and drying effects).

Breweries across the country, some as far away as Washington state, are hosting beer release parties this weekend for the Black Is Beautiful Beer, thanks to San Antonio-based Weathered Souls Brewing. The idea originated from the recent troubles experienced by the movement for Black lives experienced at protests all over the nation.

The owners of Weathered Souls Brewing say they want to show solidarity with the protesters and encourage their brewery compadres to join them by hosting the sale of this special stout beer.

One of my friends and her small family and I are planning to buy a few of these bottles of beer this weekend and then do a social distance sampling of them in their back yard with some snacks.

The goal of selling the Black Is Beautiful Beer is to have each participating brewery donate 100% of sales proceeds to nonprofits in their community that support policing reform, cover legal expenses for inflicted individuals of police brutality, and use their platform to promote inclusion and anti-racism.

"We took a stout recipe and decided to call on our peers in the brewing industry to collaborate in unison for equality and inclusion amongst people of color." - Weathered Souls

You can learn more about the Black Is Beautiful Beer at
blackisbeautiful.beer.